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How The Copywriter Helps The Entrepreneur

One of my favourite assignments as a copywriter is to help entrepreneurs create the text to promote their new business, product or service. In my five years as a professional copywriter, I’ve helped clients as diverse as electricians, sales trainers, marketing companies, gourmet food shops, property developers, digital agencies, IT consultants and driving instructors to express what they offer in writing – usually at the early stage of building or planning the enterprise. The power of copywriting in that situation simply cannot be overestimated. There really is something almost magical about putting words on the page. It makes ideas real, generates commitment and focuses energy. Just by committing thoughts to paper, we can shape our futures. It’s easy to see how this benefits the entrepreneur as they plan or develop a business. Although most entrepreneurs generally feel positive and confident about their ideas, they sometimes find it hard to do them full justice on the page. Working from a different perspective – the outsider’s perspective – the copywriter can make sure that their client’s marketing pitches the offering to the right audience, with the right tone and the right emphasis.Sometimes, the appropriate ‘level’ for the message may be far ‘above’ the one expected or imagined by the entrepreneur. Sometimes, when they see what I’ve written, my clients respond ‘I could never have written that,’ or ‘I don’t recognise myself’. This type of feedback confirms that the entrepreneur may simply be too close to his or her product or business (whether emotionally or intellectually) to communicate its selling points effectively. If the business is a one-person startup enterprise, it’s easy to see why. Talking an idea through with a good copywriter (one who asks the client lots of questions) is a great way to road-test a new idea. ‘If we translated this concept into marketing messages,’ the entrepreneur is asking, ‘Would it fly? Would the proposition be consistent, compelling and capable of converting interest into sales?’ Here, the discipline of copywriting can act as a useful reality check. The dark side of confidence is over-confidence, and entrepreneurs are prone to many delusions and self-deceptions. But the copywriter cannot spin straw into gold; to make convincing copy, they can’t work with unclear, inconsistent or self-contradictory ideas. As part of the briefing process, the copywriter can help the entrepreneur to iron out all these tangles in their thinking – provided the copywriter is prepared to put some tough questions to the person who pays their bill.

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Content Writing Service – How To Start A Small Business Web Content Writing Service

Do you have a knack for writing? Well, why not put your talents to good use and start earning money through your writing? If you have been excluded by the editors of the publications high forehead bigger than you always wanted to work and have resorted to bogging just away his thoughts, then why not put your own little web content writing service company ? As for having enough capital, so do not really need much except for his team – which, obviously, and a reliable Internet connection – this is an absolute necessity, and, of course, natural talent in writing.

Bearing in mind that what you are trying to establish here a small business content website writing service, you just about to start or small businesses who are still fighting their way into the possibility of settling in the market or to grow your business. You can start offering such services to potential customers, of course, try to avoid a budget can really afford and do not dwell on the benefits. If you ask by a huge professional immediately, so expect your potential customers to easily get off and decline their offer. Remember that, given the economic situation these days, companies are really doing their best to make ends meet while still being able to make a profit. Try to reason with them how to put your own website and you and helping manage the content of the website will boost sales of their companies to be able to reach more potential customers without having to spend so much on advertising, etc. Try to find a creative way for you to be able to present this idea.

Launch a web page small business content writing service is not really a novel idea. Since so many people are switching to an independent career, there are more ways for small businesses to get some consultation or public relations service for much less cost compared to how large advertisers and agencies Advertising usually charge. Would also be very beneficial if you are able to provide you with samples of their work. If you have already finished writing public relations, web content writing and editing, or have worked in advertising, then you will be able to provide its customers with an impressive body of work just so they will be able to get an idea of style. If you and your prospect are apparently different styles, trying to properly assess your client has a point. Do not be overly biased and imposed his personal style and taste of its customers, try to work with them and adjust to what they want, what your company needs, after all they are paying to do just that. However, when they are a bit hesitant to the suggestion that you are a customer, to voice their concerns and hope that the two of you will be able to find a solution.

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Entrepreneur or Employee

Are you an employee who is thinking about a leap? If you are an employee then you might want to start your own business and become an entrepreneur. We all want to have our own business so that we can be our own boss.

But the first and foremost thing that you need to find out before making the leap is whether you are ready for being an entrepreneur. Do you have the qualities that are required to be a successful owner of a business? Do you have any idea about what it takes to start your own business?

You need to find out the answers to these questions before you take the final decision. If you have the qualities and the characteristics to own and manage a company then you can surely think of starting a business on your own.

But if you do not have these qualities then it is better to be an employee rather than the owner till you are capable of gaining thee qualities. The first thing that you need to have to become an entrepreneur is passion.

Successful owners know what they actually want and they have the enough guts to follow the dream they cherish. Before you start the venture it is very much important to test your passion. The next quality that is important is the unwavering nature.

The person must have complete belief in him. He must make sure that nothing in this world can dispel the belief. Self motivation is the next essential quality that a successful entrepreneur needs to have. He will not need anybody or anything else to motivate him for the job.

The other thing that you need to keep in mind is that you need to win at any cost. People who want to become the owners must never learn to lose. Entrepreneurs are those people who take risks. They usually act impulsively; they do whatever they feel in right at the moment.

Other than this, another good quality that these people need to have is being outgoing. They need to make things happen anyhow. You need to be a good leader because if you are a great leader people will hear you.

You need to have command over your team. Creativity is the other essential quality of an owner. It is very important to find out creative solutions so that you can solve any kind of business problems with ease.

This will help you become more successful over the years. Personal sacrifices are also necessary to become successful as an entrepreneur. So you need to find out whether you have these qualities in you if you are interested in owning a business and becoming your own boss.

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Health Care For Canadian Entrepreneurs The Most Sensible Option Is A Best Kept Secret

The Shocking Truth is that you will only realize 70% of the value of a traditional health plan.

The reality is that for the small businesses (especially the sole owner type), monthly health benefit plans are designed to yield around 30% in profit for the Providers when it comes to routine health care expenses. On average, for a small business, you will only get out 70% of the premiums you put in – the traditional monthly plans are designed that way. And, if you claim more in one year, your premiums or limitations will normally increase to maintain that 70/30 ratio.

A Health Spending Account is a great alternative for entrepreneurs.

In contrast, a Health Spending Account (HSA) is far more cost effective for these routine health care expenses, without the artificial percentage and coverage limitations imposed by the insurance carriers. For example, most monthly health plans cover 80% for routine cleaning, up to a fixed annual limit per person. HSA’s have no percentage limits imposed – 100% is covered.

Monthly health plans typically cover only certain services. Few monthly plans cover things like glasses, massage therapy, orthotics, contacts, laser eye surgery, etc. A Health Spending Account allow entrepreneurs’ and their dependents to gain access to a full spectrum of health care services.

The final good news is that Revenue Canada (CRA) allows incorporated Canadian businesses to write-off 100% of the costs of a Health Spending Account, and all claim reimbursements to employees (and dependents) are completely tax-free.

Is it any wonder that today the majority of small Canadian incorporated businesses are now looking at a Health Spending Account, as either their primary, or secondary form of health coverage.

The bottom-line is that it is more economical to cover the routine costs, and the broader range of health care services through a Health Spending Account. In these situations, the monthly benefits plans are more restrictive, more costly and far less flexible.

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What is USDA Organic and Trade Certified Coffee Arizona

What is USDA Organic and Trade Certified Coffee

USDA Organic coffee does not feature chemical compounds that are fabricated. This is because several of those compounds that turn up in non-organic coffee feature particular types of herbicides and chemicals.

USDA Organic Coffee

Certifying coffee as natural requires the ranch the coffee was fed at is a completely natural ranch. Prior to coffee could officially be identified natural, a USDA agent must inspect the site where the coffee was created. There are national standards that the coffee needs to fulfill long before being thought about natural. The national standards state that the coffee needs to be grown on a ranch that asks planters not to make use of chemicals on their plants within the last 3 years. Exemptions are usually made to this requirement and there is no assurance that any kind of coffee identified USDA Organic is entirely without deposit from chemicals.

Types of natural plant food that are usually made use of to increase coffee grains feature general garden compost, chicken manure, bocachi, and coffee pulps. If it is determined coffee grains were grown utilizing phosphate or artificial nitrogen the USDA will certainly not consider them to be natural.

After coffee grains have actually been decided on, the Organic Meals Production Act keeps track of the manufacturing of the coffee and controls the chemicals that could be made use of to create it. These regulations are not constantly complied with. The Organic Standards Board of the Usa has actually declared that labeling coffee as natural does deficient any kind of healthier than coffee that is ruled out natural. Trade Certified Coffee

Trade Certified Coffee is coffee that supports the idea of families who run farms having better lives. This is achieved by billing customers reasonable rates for coffee. It also includes the advancement of farming neighborhoods and assisting stewardships of an ecological attributes. A reasonable trade planter is one who functions directly with the firms that give products to grocery shops, bistros and coffeehouse across the country. These are usually international purchasers that could assist planters get their coffee into shops all around the world.

As a result of the fact that planters increase grains to create trade approved coffee, they could much better support their families and spend for the university education and learnings of their youngsters. They also assist to make international professions more prominent and more successful for planters far and wide and also safeguard the atmosphere by keeping the world’s sources and substantially reducing ecological contamination.

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Unsecured Small Business Loans Easy Financing Without Collateral!

Statistics prove that the demand for unsecured small business loans have been rapidly increasing over the past few years. The idea of an unsecured loan creates new financial horizons for individuals that may not have collateral. This is also of special interest to new business owners that are interested in entering a new business venture. Potential business owners are always interested in a business loan to provide working capital for their new endeavor.

The paradox when applying for most unsecured small business loan programs is that a new business owner does not yet have any collateral. This can quickly shatter a business dream. The only other consideration such an individual can have is to use his or her personal assets to secure a loan. But new business ventures have a risk associated with them, once that many people are not willing to transfer to their hard earned assets.

Collateral is often the biggest obstacle to the prospective business owner. Not only does a new business not yet have any commercial collateral to provide; but it is asking a lot for an entrepreneur to put his hard earned personal assets at risk in order to start a new business venture. Yet, without collateral, getting a business financing can sometimes seem impossible.

Small entrepreneurs, who do not have collateral to offer, find unsecured small business loans as an alternative, which help them expand their business to new horizons. They are only required to make regular repayments to the creditor without any apprehension of their business assets being repossessed by the lender in case of defaults. At the same time, small businessmen who opt for unsecured small business loans should be prepared to pay a little higher interest as compared to other credit options. However, interest rates may vary depending upon the credit history of the businessmen.

No collateral unsecured small business loan products are now available through select lenders, although they can still be relatively difficult to find among traditional banks and lenders. The revolutionizing force is coming from a plethora of web based lenders that are offering innovative new financial solutions, including no collateral loans. A variety of unsecured loan products for business and personal needs can be found via web based financial companies.

Applying for unsecured small business loans is easy, all the business owner need to do is just go on line and submit their loan details. Then the lenders will refer back to you with the loan decision in a few days.

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Tips To Start A Loan Modification Business – Start Within Days

Get ready to be a part of the most booming industry in today’s economy. As a loan modification consultant you can start making thousands of dollar while helping home owners lower their mortgage payment and save their homes. You can start from home or from your office with little or no investment. Here are some tips and steps you can take to start a loan modification business within few days.

First decide a name of your loan mod company. If you already have a business then you can use the same name. Go to your city county office for occupational licenses and permit. Fill out necessary forms. Pay registration fee.

Get a new phone line under your loan modification company name or use home phone number. Get a fax or sign up with a online fax service which will only cost you around ten dollar per month.

Open a business bank account with your local bank.

Next Step is to get all the knowledge you can about home loan modification.

Next step is to spread the word about your new service. Tell all your friends, family members and neighbors of your new mortgage modification service.

Beside these steps there are few other things you will have to learn. For example how to know if the client will qualify for mortgage modification? What are the lenders loan modification guidelines? How much fee should I charge my client? How can I accept upfront fee? What types of forms are required to submit to the lender?

After learning most of the above information you should be able to start up your own loan modification business without have any obstacle come on your way. Before you get started in the mortgage restructure business, you need to research all of the different aspects of the industry, just to be sure you understand what you’re getting into.

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Utilize Your Blog Earn Money by Sharing Ideas Online

The most exciting for every internet marketers or bloggers who make money online by sharing ideas online is when they get paid. To get paid, of course you do not just sitting down do nothing or waiting for stars fall from the sky. However, you need to create supporting tool like a blog. If you are beginner, use free blogs like blogger.com to support your online business performance.

Why blog is great tools to support your online business?

Blog is easy to maintain. You can run by your own blog. No employee required and you can run from anywhere that you able to share ideas or opinions make money online from the internet. If blog is specially designed to create money online then the content should be directly related to make money online articles. Make money online by sharing ideas is popular niche and much in demand by most businesses online.

I want to share with you about how to make money business by sharing ideas online become reality? Several factors determine whether you are going to maintain and continue to accomplish your business by sharing ideas online is you must have a clear vision against the results. The clear vision covers about goal and confident of getting paid by sharing ideas how to make money online is damn happening. To achieve all these, you are necessity have a plan. Having a plan will not achieve your desired results if there is no action.

What is your expertise?

Probably, its the best set up or the best reason when you want to make money by sharing your expertise. If your skill is writing, get your article paid. If you like talking talk about thing on blog. When people like the way you talk, you will build blog readership. And you are actually building traffic. As you all know that traffic is the life of blog. Blog without traffic is just like human with no life. Sharing ideas online making money from the internet probably is the best topic nowadays. You know, everyone needs money. And if you see the searches on the search engine, make money online is the most result on Google search engine.

Make money online from blog by sharing ideas online is incredibly fun for me. Despite the fact that small earning at this time, but I am enjoying it. One thing that make me interested about making money online from blogs that it shouldnt generate money directly from blog like putting in banners, ads, links and so on. With the blog, I could share ideas online about online businesses that do not need blogs or websites such make money by taking online surveys. Yes, I share my money making ideas through blog and it could be ways to make money from blog. Its good to utilize your blog earn Money by sharing your ideas online.

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Boat Loans And Boat Finance

Financing your next boat is a very important process, as you want to choose a finance package most suitable to you. There can be many things to check including
Boat loan interest rate
Fees and charges
Break fees if you paid it out earlier
Can you pay extra payments
Time it will take to approve and settle your boat loan
Does the boat finance company suit your criteria to approve the finance

You can have unsecured or which can affect the cost of your loan.

It can be a requirement of the boat finance company to have fully comprehensive insurance on your boat before purchase and while you pay off your boat loan.

Finance companies can assist to ensure you have a hassle free boat purchase and help with
Encumbrance checks to ensure that there are not any outstanding loans from the prior owner left against the boat.
Title check or confirming the ownership of the boat you are purchasing.
Clear transfer to seller of the amount financed on the boat purchase. .
Boat loans, subject to the finance companys approval can be financed to the full cost of the purchase including
On-road costs and taxes.
Boat Insurance
Marine breakdown warranties
Loan protection for death, disability and unemployment.
Older boats can be ok. Boat finance can apply for all ages new and used depending on the boat loan lender.
Finance structures can be flexible to suit your circumstance. Options to consider on your boat loan could be
Delayed payment boat loans so you first payment starts at a extended time into your finance contract
Interest only payment options including balloon payments.
Extended finance terms
Structured boat finance payments to suit your life style or your work cash flow
Construction boat loans
There are many marine finance options available for imported boats.
Commercial boat finance options are available that could be suitable for business use. Some factors to consider that relate to business car financing are:
Chattel mortgage boat finance

The structure of your business car finance can affect your taxation claim.
Dealing through a reputable boat loan broker can give you a choice of boat finance lenders. It is important to know that you may get boat loan interest rates and loan fees and charges cheaper than banks.

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Personal Finance Software Options For Your Mac Computer

So you just got a new Mac huh? And now you’re trying to figure out how to make the transition from life as a Windows user to a new operating system. Finding the right personal finance software can be a challenge. If you were using Quicken on your old Windows computer, you’ve probably heard that there is a version of Quicken just for the Macintosh computer. Unfortunately, many of the features found in Windows Quicken. Also, using an emulator (letting you run Windows applications on a Mac) can get complicated and is prone to its own set of problems. So now what to do?
I suggest looking into Liquid Ledger. This personal finance software solution comes with a robust set of features which can help you track your money down to the last cent. The goal of any good money application is to let you see what you’re spending and what you’re bringing in. Once you determine this, you can make wiser choices about how to budget your money. Here are some features that Liquid Ledger offers:
* The program saves you time and energy by allowing you to automatically schedule regularly occurring payments. The software will alert you when the payment is due, keeping you from having to remember all those bills. You also have the peace of mind that forgetting a payment is a thing of the past.
* Create a budget, then compare how much you planned to spend against how much you actually spent. This lets you see your situation all during the month and find out why the money always seems to disappear.
* Liquid Ledger lets you create powerful reports that let you determine your net worth.
* If you’re a programmer (or even if you’re not), you can use AppleScript to automatically perform repetitive tasks within the program, saving you even more time!
* Travel a lot? Need an application that lets you go back and forth between different currencies? No problem! Liquid Ledger seamlessly transfers funds from one account to another in any number of currencies.
* Liquid Ledger uses bank jargon you’re already familiar with as a customer. This means you won’t be left scratching your head wondering what this or that means.
* You can print your own checks…how cool is that! As long as you have either a laser-jet printer or inkjet printer, you can use the drag-and-drop GUI to create custom templates.
* No need to enter data over again from your old OS-you can import (and export) account information in QIF, CSV, and OFX formats.
Using Liquid Ledger, you can track transactions, keep up with investments, and balance your checkbook, all inside a straightforward user interface that’s a snap to learn. So if you’re making the switch from Windows to Mac, you owe it to yourself to take a look at Liquid Ledger for your personal finance software needs.